Troye Sivans lifestyle brand Tsu Lange Yor has officially gone brick-and-mortar, at least for August. The fragrance-first label has set up a dreamy pop-up installation at Nordstroms Americana in Glendale, running now through August 31.Tucked right into the middle of the store, the space doesnt just sell fragrance, it feels like one. Think soft, warm lighting, textured materials, and a design layout that invites lingering. Whether youre a longtime fan or just scent-curious, the pop-up offers a full sensory experience. You can sample the brands signature fragrances: Pool, Luca, By Your Side, Sala, and TLY 5755, and browse sleek candles and display versions of the brands bottomless bowls.Its the kind of setup that blurs retail and art installation, capturing the mood of Troyes tastefully curated aesthetic. The space reflects what Sivan has always done well: creating an atmosphere that makes you want to stay a while.A Cult Favorite Goes BigTsu Lange Yor launched in Australia in 2023 and quickly carved out a niche with its unisex, vegan fragrances and elevated home goods. Now, its expanding its footprint with a major retail partnership, available at 51 Nordstrom stores across the U.S. as of August 4.The Nordstrom launch marks the brands first large-scale U.S. rollout. For Sivan, its more than just a product drop, its a chance to turn his creative universe into something tactile, something that lives in the homes of others.Im really at my happiest when Im creating, Sivan shared. Tsu Lange Yor is a culmination of reflection, travel, and the question of what makes a home, how it smells, how it feels, how it glows.Fashion Joins the PartyThe brands evolution into fashion began last month with a limited capsule collection, co-created with 2024 CFDA Emerging Designer of the Year, Henry Zankov. Inspired by the concept of modern heirlooms, the three-piece collection includes a ribbed sweater, a blanket, and a beanie.Sized without gender labels, the pieces are made from a luxe blend of cashmere and Australian Merino wool and manufactured in an artisanal Italian factory. Sustainability was a priority in both design and production, with the yarn meeting Cradle to Cradle and Responsible Wool Standard certifications.Made to LastTrue to its ethos, Tsu Lange Yor focuses on longevity, not just in quality, but in emotional value. This collaboration is about creating enduring beauty, Sivan said. Pieces youll hold onto forever.The collection, priced between $218 and $1,118, became available to early-access shoppers on July 17 ahead of its public release on July 19.Why You Should VisitBetween the cozy atmosphere and the curated scent stations, its a must-visit if youre in the LA area.And if youre not local? Nordstroms national rollout means you can still experience the brand, minus the vibey Glendale backdrop, of course.Whether youre grabbing a candle, testing a fragrance, or eyeing that ribbed sweater, one thing is clear: Tsu Lange Yor isnt just another celebrity lifestyle brand. Its a full-sensory invitation to live a little softer, and smell a little better while doing it.Source