After nearly four decades of shaping American fashion coverage, Anna Wintour is no longer Vogues U.S. editor-in-chief. The magazine announced Tuesday that Chloe Malle, current editor of Vogue.com, has been named head of editorial content for Vogue U.S.The move formalizes a changing of the guard while keeping Wintour firmly in power. She remains Vogues global editorial director and Cond Nasts chief content officer, overseeing a portfolio that stretches from Vanity Fair to Bon Apptit.From Digital Voice to Editorial ChiefMalle, 39, has been steadily building her career inside Vogue. She first joined the magazine in 2011 as social editor, covering weddings and parties, then became a contributing editor in 2016. By 2023, she was leading Vogue.com, shaping its digital presence and hosting The Run-Through with Vogue, the magazines podcast co-led with British Vogues Chioma Nnadi.Shes interviewed A-listers like Gigi Hadid and Greta Gerwig, overseen themed projects including the playful digital-only Dogue issue, and penned major cover stories such as Lauren Snchezs June feature timed to her wedding with Jeff Bezos.Wintours EndorsementWintour, 75, praised her successors ability to balance Vogues legacy with modern demands.Chloe has often shown that she can carry American Vogues history while pushing it forward, Wintour said in a statement. I am excited to continue working with her, not only as her mentor but also as her student.Malle echoed that sentiment in Vogues announcement, saying she felt fortunate to still have Anna just down the hall.The Succession RaceSpeculation over who would inherit Wintours U.S. role had been intense since she revealed in June that she would step back from some duties. The posting even sparked a viral betting market. Names floated included Instagram fashion executive Eva Chen, W magazine editor Sara Moonves, and Vogue executive Nicole Phelps.A Familiar Name in CultureMalles appointment also drew attention because of her lineage. She is the daughter of actress Candice Bergen, remembered both for Murphy Brown and her cameo as Carrie Bradshaws Vogue editor on Sex and the City, and French director Louis Malle.But Malle has worked to establish her own voice. In a recent interview with The New York Times, she acknowledged that no one can replace Anna, but hinted at potential shifts, including reducing the frequency of Vogues print editions in favor of themed issues.Whats Next for VogueMalles challenge will be navigating fashions breakneck digital cycle while keeping Vogues print edition relevant. For readers, the change signals the start of a new chapter. one that keeps Wintours influence intact but places fresh creative responsibility on Malle.Source